What gets people’s interest? I’ve been reading Sally Hogshead’s book “Fascinate: Your 7 Triggers to Persuasion and Captivation” and it has been very enlightening. What gets (and keeps) people’s attention is fascination. Sally walks through 7 forms of fascination that intrigue individuals for one reason or another. One of the 7 is mystique. Typically, mystique […]
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